Anyone can make film these days. The result is that companies, good causes, and individuals pump out vast amounts of literally useless communications.
With viewers now able to control what, when and where they watch, you need to produce engaging, compelling stuff. So we create strong propositions and engaging stories (or tap into those you didn’t know you had).
You’ll work with a tight-knit, vastly experienced team – London-based but available worldwide. These are people who understand the power of words, the impact of sound and silence, the emotional pull of music and soundscapes, and who can find the inspiring voice that is right for you.
It’s a tough job inspiring people to pick up the phone or visit your website. But it’s only the start. So worldwide we source and manage call centres. People who can respond quickly. Engage people sensitively.
And we find and work with media planner sand buyers. We ensure they understand fully the particular metrics and dynamics of drtv.
We find and direct the most appropriate, persuasive, powerful voice-talent, initiate relationships with celebrities for you, and source soundtracks or compose bespoke music.
We negotiate with broadcasting authorities, media owners, and individual channels worldwide to ensure your story gets on screen. We’re astonished how often agencies neglect this.
Perhaps the toughest regulators are in the UK. Here we work hand-in-glove with Clearcast. Some see them as a necessary evil. We regard them as vital partners in the creative process for broadcast projects. They are part of a productive and pro-active relationship in the development of client campaigns.
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