Who we are

We've been trusted by some of the world's leading brands. That includes commercial players such as Reader's Digest, American Express, Rosetta Stone and Reckitt Benckiser. And inspiring not-for-profit brands - WSPA, Born Free, RSPB, Save The Children, United Nations Refugee Agency (UNHCR), and many more.

We don't sit in boxes; all of the team can deal with creative and strategic issues. The following gives you a few clues why we can do this.

Peter Muffett

  • Co-founder DTV
  • 20+ years’ direct marketing experience
  • Former MD at Euro RSCG Direct and Partner at KLP Euro RSCG
  • Fellow of Institute of Direct Marketing; Business Leader of The Marketing Society
  • Allergic to sleep

Stephen Walker

  • Co-founder DTV
  • 30+ years as dm creative specialising in DRTV
  • Founded DRA, and Creative Director at KLP
  • Many European and UK direct marketing awards
  • Likes red wine, Manchester United, and cats

Lex Cook

  • 13+ years as direct marketer
  • Formerly: head of DRTV, Reader's Digest; Head of Retention, Mazda; Acquisitions Manager, AXA
  • Masters degree in the psychology of music (kind of handy)
  • Likes deciphering unfeasibly complex spreadsheets

Angeline Swan

  • Experience across many fundraising disciplines with Born Free Foundation
  • Leading practitioner in global DRTV, producer par excellence
  • Has a secret 'On brief. On time. On budget.' tattoo
  • Board director DTV

Derek Humphries

  • Creative Strategist
  • 20+ years as fundraiser, campaigner, direct marketer
  • Many awards as copywriter, creative director, managing director
  • Former Vice-Chair Institute of Fundraising, er, artist, and Founder Member Institute of Direct Marketing
  • On first-name terms with quite a few orang-utans

Jindy Pal

  • Held senior direct marketing roles at causes including Concern Worldwide and Merlin
  • Experienced across all media: broadcast, print, online
  • Joined DTV from Merlin where he increased Individual Giving income by more than 900%
  • Yes, 900%
  • Marked his first week at DTV by producing an emergency tv appeal for Haiti in 48 hours

Daisy

  • Daisy was born in Holland
  • Is the member of the crew that holds us all together
  • Daisy blooms when the sun is shining
  • She is never stern and is rather partial to port
  • Without her we're sunk

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