In this issue of our blog series 21@21, showcasing 21 years of purposeful storytelling through film at DTV Group, we present seven stories that left their mark.
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How one day can change everything — and how our bold new global campaign for UNHCR International is helping reshape the future of fundraising.
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This is the sixth in our series of our 21@21 to mark DTV Group’s 21st year of using the power of film to serve purposeful causes worldwide.
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This is the fifth in our series of our 21@21 to mark DTV Group’s 21st year of using the power of film to serve purposeful causes worldwide.
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Video isn’t just for acquiring donors—it’s key to keeping them. From thank-you messages to impact updates, discover how video strengthens donor loyalty and trust.
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This is the fourth in our series of our 21@21 to mark DTV Group’s 21st year of using the power of film to serve purposeful causes worldwide.
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A new bill could transform charity lottery fundraising by removing sales caps—but will it get the green light from MPs?
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This is the third in our series of our 21@21 to mark DTV Group’s 21st year of using the power of film to serve purposeful causes worldwide.
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Voiceover is a part of nearly every TV ad. But how important is it really? And how can it be used effectively?
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This is the second in our series of our 21@21 to mark DTV Group’s 21st year of using the power of film to serve purposeful causes worldwide.
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To celebrate 21 years of DTV, we're revisiting 21 outstanding campaigns and sharing the insight behind them. Read today's blog from Creative Strategist Derek for his tips and tricks for long-term DRTV success.
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In this blog we’ll explain what’s changing, how it affects your campaigns and what you can do to pivot.
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With Bluesky making waves as the newest social media platform, organisations are asking if it’s time to join. Our blog explores what makes Bluesky unique, its potential for charities, and whether it’s worth incorporating into your strategy.
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We invited a group of Year 12 students from Cardinal Pole Catholic School into our London office for Insight Day, as part of our collaboration with the non-profit organisation My Big Career.
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We are really excited to be working with the British Red Cross to produce their new Digital Cash campaign. The film will highlight their hugely important work supporting people in crisis throughout the world.
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Accepted wisdom for lottery campaigns is that audiences need to see the prize on offer in the advert to make the decision to respond and play. However, we are beginning to see that it is not the only way.
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Exploring sustainable approaches to ‘emergency’ film fundraising.
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Over the past 9 years we have gathered data to test our hypothesis that a strong direct-response fundraising film to recruit regular donors at scale is channel-neutral. Here are our findings.
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British Muslim are a large, generous and engaged audience and comprise an established market sector. When it comes to charitable giving, how can we approach this audience in an authentic, ethical, and effective way?
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There have been quite a few updates in the video and digital world recently, and we have curated a collection of articles, focusing on the most relevant ones for digital fundraising.
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